Category: Manufacturing Industry

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Case Study#3: Flooring Store
The Goal

The client is a premium carpet manufacturer / vendor serving greater metro area. The company has been an established local presence for over 20 years. Existing within a highly competitive market, it was important for their sales and marketing to be cutting edge. With more and more companies cropping up getting access to new business has been the key challenge.

The Solution

With several steps already taken toward a successful digital strategy, Ecohic’s objective was to take things to the next level.

With the goals and challenges that the client was up against, we conducted extensive research and compiled a thorough plan to go out and grab success together!

Our marketing plan and tactics are tracked and reported on bi-weekly together with the client.

  • Local SEO (started with 2 major cities and expanded to 6)
  • Paid search campaign management
  • Backlink building (off-site SEO)
  • On-site SEO
  • Conversion Rate Optimization – monitoring user engagement, implemented new designs
  • Manage local review campaign
  • Third party vendor/partner management

Ready for real growth?

Trust Ecohic for your manufacturing company’s digital transformation. We can help you with all your website and SEO requirements.

Case Study#1: Kitchen Cabinet Company
The Challenge

As a cabinet maker the challenge was how to showcase the capability to B2B and B2C clientele. The industry is exceptionally competitive and price driven.

The Solution

As a manufacturing marketing agency providing Industrial SEO services for manufacturers, we recognize that within the space, things can get highly technical. The most authoritative companies are the ones that can communicate their process and their level of skill the most clearly. The biggest task with the client was showcasing their abilities and conveying their expertise with their website design and content.

We engaged the client through our design and development process which put us in a position to know their business every bit as well as they did.

Taking this new understanding of their business and applying our marketing skill to it was a breeze. We went through our extensive user-research and design process and cultivated a beautiful new website that is the central hub for all of the client’s expert information that can be shared with prospective customers.

  • Full website design and upgrade
  • Implemented HubSpot marketing automation software
  • Created a thriving blog with a large email subscriber list that constantly bears fruit

Successful implementation and management of inbound marketing

Ready for real growth?

Trust Ecohic for your manufacturing company’s digital transformation. We can help you with all your website and SEO requirements.

Case Study#2: B2B Manufacturing
The Goal

As an auto machinery manufacturer exporting around the globe the challenge has been qualifying the sales leads and generating quality leads.

The Solution

As a manufacturing marketing agency providing Industrial SEO services for manufacturers, we recognize that within the space, things can get highly technical. The most authoritative companies are the ones that can communicate their process and their level of skill the most clearly. The biggest task with the client was showcasing their abilities and conveying their expertise with their website design and content.

We worked very closely with the factory workshop and developed a 365 degree solution. Firstly a series of videos were prepared covering the key customer pain points. Products groups allocated logically into categories and assigned products. A combined solution of marketing strategy and innovative design to showcase the products correctly was delivered.

  • Full website design and upgrade
  • eCommerce shopping cart with capability to handle B2B and B2C relationships.
  • Implemented HubSpot marketing automation software
  • AI Bots to handle enquiry and filtering for FAQ
  • Integration with AliBaba, Amazon, eBay
  • Mutiple payment options.

Real-time translation interface to convert from Chinese <> English.

Ready for real growth?

Trust Ecohic for your manufacturing company’s digital transformation. We can help you with all your website and SEO requirements.

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